by Egotist / September 10, 2022 /
An amazing event by the UnderConsideration/Brand New folks. Here is how they describe it:
"At First Round, speakers share their first-round presentation process by showing the original PDF/Keynote/PPT file that they presented to a client the very first time they saw a range of design explorations (or a single design exploration). This is a unique opportunity to learn how to present your work and get your best work implemented."
[Read More]
by thelaegotist / September 6, 2022 /
by thelaegotist / August 31, 2022 /
Advertising agency Bray & Co. has launched a campaign called Dear Mark, a grassroots initiative asking the public and the advertising industry to help pressure Mark Zuckerberg to label filtered photos across Instagram and Facebook with #filteredimage to control the negative effects of social media on youth mental health.
Elements of the campaign incl[Read More]
by thelaegotist / August 19, 2022 /
Full-service advertising agency Barrett has created “Magic Box,” a digital advertising campaign to promote products sold under eBay’s Refurbished banner.
In the three 15-second videos, shoppers reach into a magic box and pull out an unimaginable number of products—even some items that are too big to fit into the bottomless bo[Read More]
by thelaegotist / August 9, 2022 /
Full-service advertising agency Barrett has hired Amie Chan as its Head of Strategy, Founder & ECD Jamie Barrett announced. Chan is also an agency partner.
Amie will lead the integrated insights and strategic planning group at Barrett to uncover fresh and innovative insights/business opportunities, inspire great creative across all accounts, and help to drive much of the agency’s new business.
[Read More]
by The Chicago Egotist / July 29, 2022 /
With over 67% of heterosexual women admitting to occasionally faking orgasms,* femtech brand Vella is launching a campaign to help women prioritize their sexual health and “Stop Faking It.” The initiative will run through July on TikTok and[Read More]
by The Chicago Egotist / July 18, 2022 /
Butchershop® Global, a growth and transformation company, has hired Christina Cooksey as Vice President, Content, a new leadership role at the company. Cooksey joins Butchershop from Red Antler, where she served as Head of Content and Campaigns for clients like Hinge, Prose and Jellysmack.She will be based in New York and partner with the agency's creative leadership in San Francisco and around the world.
Cooksey is being charged with driving[Read More]
by thelaegotist / July 13, 2022 /
Barrett has brought on two new award-winning creative leaders, Melissa Macarian and Julie Blakley, Founder and ECD Jamie Barrett announced today.
Macarian is joining the shop as creative director/art director. Her responsibilities will include overseeing the Activision and Chime accounts and new business.
Macarian comes to Barrett from Camp+King, where as creative director she brought creative campaigns to life for global clients inclu[Read More]
